Last Update: March 25, 2014

A common question asked by webmasters is: “What are the best directories to pay to submit my website to?

If you ask this, you’ll get lots of responses. But generally, the responses tend to list the directories that are most popular or that are owned by the person answering the question or his or her buddies.

There really is a lack of objective evidence as to which directories are truly good. So, in 2006 we devised this list in an attempt to address this and provide objective directory rankings.

Back in 2006, the folks over at what is now called Moz developed a Page Strength Tool. The tool took a wholistic view of websites, and was fairly representative of how Google viewed websites (and directories). According to Moz, the page strength tool was a better metric to quickly assess a site / page’s relative importance and visibility. Aviva Directory applied the Page Strength tool to all of the general web directories to give an objective list of the best web directories.

Since then, Moz deprecated the page strength tool and replaced it with the Trifecta Tool. Aviva Directory started using that to rank directories. That tool was also later deprecated, and replaced with Open Site Explorer. Open Site Explorer gives a number of measurements about a website, including Domain Authority. This measurement predicts a domain’s ranking potential in the search engines. This is the tool Aviva Directory now uses to provide directory rankings.

Without further ado, below is a ranking of all general web directories with a minimum domain authority of 30, along with their submission prices.

DA Directory URL Basic Price Featured Price
100 http://dir.yahoo.com/ $299.00/year
96 http://www.dmoz.com/ Free
80 http://www.business.com/ $299.00/year
79 http://botw.org/ $149.95/year or $299.95/once
79 http://www.hotvsnot.com/ $70.00/year or $300.00/once
76 http://www.stpt.com/ $99.00/year
74 http://www.directoryworld.net/ Reciprocal £29.95/year
71 http://directory.r-tt.com/ Free
71 http://www.surfnetkids.com/ Free
68 http://www.jayde.com/ Free
67 http://www.botid.org/ Free $24.00/year or $36.00/once
66 http://www.ezilon.com/ $69.00/year or $199.00/once
66 http://www.kidsites.com/ Free
65 http://www.familyfriendlysites.com/ $19.95/year or $49.99/once $59.94/year
64 http://www.pegasusdirectory.com/ Free $27.00/year or $69.00/once
63 http://www.jasminedirectory.com/ $59.00/once $89.00/once
62 http://www.avivadirectory.com/ $49.95/year or $149.95/once
62 http://www.tsection.com/ Free $19.95/year
61 http://directory.v7n.com/ $49.95/once
60 http://www.joeant.com/ $39.99/once
59 http://www.web-designers-directory.org/ $89.99/Business or $139.99/Designers
58 http://www.domaining.in/ $9.00/year $25.00/year
58 http://www.elib.org/ €15.00/once €49.00/once
57 http://www.linkcentre.com/ Free $75.00/year
57 http://www.mygreencorner.com/ $19.00/once $35.00/year or $75.00/once
57 http://www.blazemp.com/dir/ Bid for placement (min. $49.95)
56 http://www.allthewebsites.org/ Free
56 http://www.dirjournal.com/ $59.95/year or $159.95/once $99.95/year or $249.95/once
56 http://www.moo-directory.com/ $30.00/year $75.00/once
56 http://www.abilogic.com/ $19.95/once $34.95/once
55 http://thalesdirectory.com/ Free $20.00/once
55 http://www.nzpages.co.nz/ Unknown
55 http://www.webworldindex.com/ $25.00/once
55 http://www.alivedirectory.com/ $49.95/year or $149.95/once $74.95/year or $224.95/once
54 http://www.vmoptions.com/ $39.99/once $49.99/year
54 http://www.businessseek.biz/ Free $20.00/year
53 http://www.goguides.org/ $39.99/Express or $69.95/Easy
52 http://www.gimpsy.com/ $49.00/once
52 http://info-listings.com/ Free $29.99/once
51 http://www.worldsiteindex.com/ £7.99/once £14.99/year
51 http://www.clora.net/ $49.95/once $149.95/once
51 http://www.ellysdirectory.com/ Free $29.95/once
50 http://www.authoritydirectory.com/ $10.00/year or $25.00/once $20.00/year or$50.00/once
50 http://www.prolinkdirectory.com/ Free $59.00/once
50 http://www.ablazedirectory.com/ $6.95/once $39.95/once
50 http://www.cipinet.com/ $25.00/once $60.00/once
50 http://www.gainweb.org/ Free $33.00/once
50 http://www.zepti.com/ Free
49 http://www.wowdirectory.com/ Free or $43.00/once $65.00/once
49 http://www.amray.com/ Free $29.00/year or $39.00/once
49 http://www.bhanvad.com/ $30.00/once $34.95/year
49 http://www.incrawler.com/ $24.95/once $49.95/once
49 http://directory.webtoolhub.com/ Free $9.95/year or $49.95/once
49 http://www.allydirectory.com/ $24.99/once $74.99/once
49 http://www.kahuki.com/ $19.95/year $49.95/year
49 http://www.skaffe.com/ $44.99/once
48 http://www.search-group.com/ $25.00/once $125.00/once
48 http://www.busybits.com/ $25.00/once
48 http://www.01webdirectory.com/ $49.00/once
47 http://www.cannylink.com/ $19.95/once $39.95/once
47 http://www.suggest-url.net/ Free $15.00/once
46 http://www.citystar.com/ $39.95/once $29.00/month
46 http://www.freelinksdirectory.net/ Reciprocal $10.00/once
45 http://www.enquira.com/ $39.00/once
45 http://www.mastermoz.com/ Free
45 http://www.elitesitesdirectory.com/ Free or $3.00/once
45 http://dir.radkid.org/ Bid for placement (min. $1.00)
45 http://www.massivelinks.com/ $39.99/once $79.99/year
44 http://www.1websdirectory.com/ Free $17.00/year or $35.00/once
44 http://www.linkopedia.com/ $9.95/once
44 http://www.greenstalk.com/ $29.95/once
44 http://abacusdirectory.com/ Reciprocal $15.00/year
44 http://9ug.com/ $6.00/year $20.00/year
43 http://www.dirmania.org/ $10.00/once $20.00/once
43 http://www.wikidweb.com/ Free
43 http://www.synergy-directory.com/ Free $10.99/once
42 http://www.ambradirectory.com/ Reciprocal or $15.00/once $20.00/year
42 http://www.sunsteam.com/ $29.00/year or $49.00/once $79.00/once
42 http://www.web-beacon.com/ $39.99/once
42 http://www.top5jamaica.com/ Free
41 http://www.kwikgoblin.com/ $34.95/once $59.95/once
41 http://www.247webdirectory.com/ Free or $44.99/once
40 http://www.isoosi.com/ $67.00/once $97.00/once
40 http://www.pulso.org/ $35.00/once $95.00/once
40 http://www.ebusiness-directory.com/ $19.99/once $39.99/year
40 http://www.nexusdirectory.com/ Free or $6.99/once $10.99/once
39 http://threelinkdirectory.com/ Reciprocal $5.00/once
39 http://www.emillie.net/ $24.99/once $39.99/year
39 http://arielis.com/ $29.95/once $9.95/month
39 http://www.directorydelux.com/ $34.95/once $88.95/once
38 http://www.blogaboutmysite.com/directory/ $14.95/once $37.99/once
37 http://www.rakcha.com/ $59.00/once
37 http://blogannounce.info/ $19.95/once $49.95/once
37 http://www.apahcinc.org/ $44.95/year or $134.95/once
36 http://www.browse8.com/ $35.00/once $150.00/year
36 http://www.webotopia.org/ $14.99/once $29.99/once
36 http://www.sevenseek.com/ $50.00/once $99.95/once
36 http://www.killerdirectory.com/ £30.00/once £50.00/once
35 http://www.dirwizard.com/ $29.95/once $59.95/year or $89.95/once
34 http://www.argusvision.net/ $59.95/once $99.95/once
34 http://www.dirwell.com/ $29.95/once $74.95/once
34 http://www.cascandra.com/ $11.95/once $29.95/year
34 http://www.ajdee.com/ $25.00/once
33 http://www.globedirectory.org/ Free
33 http://www.excellentguide.com/ $49.99/once
33 http://ravetheweb.com/ $10.00/once $20.00/once
32 http://www.umdum.com/ $50.00/once
31 http://www.seoma.net/ $15.00/once
31 http://www.web1directory.com/ Free
30 http://xysyst.net/ Free
30 http://www.ventedoy.com/ Bid for placement (Min. $5.00)